The global technology giant Huawei has been expanding its
influence with its incredibly best products, and high end technology it offers
to the customers across the globe. Huawei has successfully completed the year
2015 with marvelous record progress. Progressive development with exceptional
pace makes Huawei stand out of the technology competitors in the world. More importantly consumer market all around
the world hailed the Huawei products and hot sales of few of high technology
smart phones just broke the records and set new ones in the place.
Even the hyper critical observers and market analysts
have to come round that 2015 was indeed the year of Huawei entirely. In the
same year Huawei has come up with the best applauded smart phones like Mate
S. Mate S was responsible to shift the
momentum in the market behaviors and the consumer inclination drastically
changed towards Huawei technology products. Hot sales of Huawei even in the
local market of Pakistan were the big story. Also Mate 7, Nexus 6P and rotating
camera Huawei Short X are among the 2015 Huawei products.
Huawei has grown tremendously 70% in 2015 as compared to
the previous year viz, 2014. Huawei global revenue in the last year remained US
$ 20 billion as compared to the US $ 12 billion in 2014. 70% enhanced revenue
within one year is remarkably outstanding by Huawei and it must be recognized
as Huawei’s determination and strategic success in terms of capturing market
and producing some incredibly unmatched smart devices. With such a growth pace
Huawei will definitely soon going to replace any other competitor in the
technology world.
Huawei has always focused to the wider range of consumer
market leaving no segment unaddressed. This attitude in the technology world
served for Huawei as a brand that is not actually oriented of serving the
effluent class of the society but in fact Huawei is a smart technology brand
that equally emphasis all the segments of the consumer pool. Moreover products
of Huawei regardless of the price range are best in technology as compared to
the same range smart phones of other brands available in the market.
Subsequently Huawei has placed a record shipment of smart phones across the
globe in 2015 and that was 108 million smart phones. And if we divide the total
smart phones shipped by Huawei over the period of 12 months it describes that
Huawei has shipped 3 smart phones in every second, at the average.
44% increase in the smart phones shipment in 2015 as
compared the previous year is incredible and it demonstrate the consumer
priority and market trend that have elevated demand for Huawei products. Not
only had this but in turn Huawei become the 3rd largest smart phones
brand with highest share in the smart phone market following Samsung and Apple,
also with 9.7% ratio of reducing gap for the second position in the market.
Huawei is truly on the highway of success with a dignified and impression of
global technology master.
One of many reasons behind such record milestones
achieved by Huawei is the quality of products by Huawei that has seized the
larger ever growing consumer pool all around the globe. By the market analysis
of the year 2015 it is revealed that Huawei has achieved brand awareness by 76%
as compared to the previous year. It can be translated in the way that in
2015Huawei become 76% more know than the previous year and to get noticed with
such a massive impact truly mean that Huawei is nowhere on the wrong track,
categorically. Reputation in the lines of brands and recognition in the
consumer market lead Huawei to stand in top 88 brands in Interbrand ranking
whereas on the Brandz ranking list Huawei fell in top 70 brands category.
Adding to this Huawei as brand has grown by 47% in brand
preference study of the consumer market.
In a nut shell it can be said that 2015 was the year of Huawei indeed,
solely and perfectly. Huawei’s high technology products, its approach towards
the consumer oriented manufacturing of smart phones and trust building among
the consumer lifted Huawei to the position of a best recognized technology
brand in the world. And with such a brilliant pace of growth, 34% in 2015 and
89% year on year basis, again to mention here, Huawei is going to lead the
technology brand sooner than before the expected period of time.
Taking its progressive attitude and giving due emphasize
on every attribute that makes Huawei victorious in the market Huawei has
incredibly best smart phones to launch in 2016 as well. Among these are Huawei
Mate 8, Huawei Honor 5X, Huawei Go3 and Huawei Y6 pro etc. Huawei has a long
term plan with successive improvement and progressive development with
determination to be the world best and the top No. 1 technology giant. Market
analysts are closely observing the Huawei for the 2016 that how Huawei make
this year as the similar year of success for it.
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