Friday 22 June 2018

XIAOMI ACHIEVES PARTNERSHIP WITH ITS SECOND DISTRIBUTOR IN PAKISTAN, STRENGTHENING ITS FOOTPRINT IN THE MARKET


Global technology leader Xiaomi welcomes Airlink Communications as its second distributor in Pakistan. Well-known for its range of amazing products at honest prices, Xiaomi is committed to letting a wider customer group across the country enjoy a better life through innovative technology.  
Xiaomi is an internet company with smartphones and smart hardware connected by an IoT platform at its core. It offers a broad range of hardware products developed in-house or in collaboration with our ecosystem partners.
Founded in 2010, Xiaomi’s CEO Lei Jun and other seven co-founders started the company based on the vision “innovation for everyone”. It has pioneered a unique business model, inspired by Internet thinking that ensures the highest level of efficiency, so it can make its amazing products with cutting-edge technology and innovative services available at accessible and honest prices.

“The partnership between Xiaomi and Airlink Communications is a record-breaking milestone in Xiaomi’s journey to develop a strong relationship between the brand and its consumers,” said Mr. Tony Liang, Country Head Xiaomi.


Airlink Communications is a well-established leading service provider with a strong international presence. It specializes in smartphone distribution and consumer electronics.

“We believe in reaching out to both low-end and high-end consumers and always bringing them warranted products at the best possible prices. Airlink Communications strives to combine the latest technology with modern and innovative sales techniques to change not only how brands are marketed but also how they define themselves,” said Muzaffar H. Piracha, CEO of Airlink Communications.

“Airlink Communications also aim at providing post sale services to cater to customer needs with utmost priority. These services would help nourish the relationship with our consumers,” he added.

Ever since Xiaomi entered the Pakistan market, Smart Link Technologies have been the leading distributor of Xiaomi for more than a year. With Air Link onboard, both distributors pledge to expand and strengthen Xiaomi’s footprint in Pakistan to let more Pakistanian people enjoy a better life through innovative technology.


Xiaomi has been expanding its offline retail channels in Pakistan. So far, it has 11 Authorized Mi Stores across the country, bringing amazing products at honest prices through a rich lineup. 



Wednesday 13 June 2018

Samsung Launches World’s First Wind-FreeTM Air Conditioner in Pakistan




Samsung Pakistan, one of the country’s leading consumer electronics brand, today announced the launch of the world’s firstWind-FreeTMAir Conditioner.

By utilizing Samsung’s exclusive Wind-FreeTM cooling technology in its innovative design, the new line up of air conditioners will provide consumers with a cooler indoor environment and optimal energy efficiency without the discomfort of direct cold airflow. The Wind-FreeTMRoom Air Conditioner uses the world’s first 8 Pole digital inverter.

The air conditioner features a temperature controlled Wind-FreeTM Good Sleep mode which creates the ideal environment for a good night’s sleep – without direct cold air flow. Cool air is gently dispersed through 21,000 micro air holes. The world’s first 8-Pole digital Invertersaves upto 72% energy as compared to conventional models. It maintains the desired temperature without frequently turning off and on, so it’s quieter, more durable and efficient.

The 2-Step Cooling mode cools the air faster and automatically changes to Wind-FreeTM mode to maintain the temperature.The 8-Pole digital Inverter technology helps to cool the air 43% faster and its unique design disperses cool air evenly across the room. The amazing ‘Smart Home’ feature allows consumers to use theWi-Fi enabled application to remotely control functions and schedule operations. It also gives live feedback about how it operates and lets users monitor and limit power usage. It also keeps the air pure and healthy with ‘Easy Filters’ which capture dust, dangerous contaminants and allergens. The built in ‘Ionizer’ reduces certain harmful viruses and bacteria by up to 99%. The Easy Filter Plus is located outside, on the top, so it can easily be taken out, cleaned and put back – without opening the cover. Its anti-bacterial coating filters dust, airborne contaminants and allergens. The Samsung air conditioner is able to achieve long lasting performance thanks to its ‘Triple Protector Plus’ which prevents overloads, without a separate voltage stabilizer, has an anti-corrosion coating, and can endure harsh environmental conditions.


Mr. Y J Kim President, Samsung Electronics Pakistan stated that: “Consumer-centric innovation lies at the core of Samsung’s brand promise and this product embodies this very philosophy. The world’s first Wind-Free™ Air Conditioner addresses the issues of slower cooling in hot conditions and high electricity bills; providing unparalleled cooling comfort, while guaranteeing optimum energy efficiency.”

Friday 8 June 2018

Closer Than Ever to the Action with Samsung TVs


They say there’s no substitute for actually being there in the stadium, with the sights and the sounds of the action all around you. But Samsung TVs enriches you with the same experience in the comfort of your own living room.

Samsung Electronics Pakistan has announced its new offer on TVs, to allow its consumers to have more thrilling football games experience.

Samsung’s offer will extend from June 1st till June 30th 2018, on selected range of TVs. Every buyer of selected Samsung televisions will be rewarded with another TV - absolutely Free.

The customers can now visit selected retail stores of Samsung or online retailers, to purchase a 65 inch QLED TV and get a free 40 inch FHD TV or a 65 inch UHD 4K TV and they will be rewarded with a 32 inch HD TV for Free. With the amazing 75 inch UHD 4K TV buyers get to enjoy a free 40 inch FHD TV. And with the 82 inch Premium UHD 4K TV buyers will receive a Free 43 inch UHD 4K TV. Visit http://www.samsung.com/pk/offer/biggamesoffers/ for more details.

Mr. Y J Kim President, Samsung Electronics Pakistan stated that: “Modern-day consumers seek mesmerizing home-entertainment experiences, with access to a virtually endless choice of high-quality content throughout their homes. Samsung is proud to bring Pakistani consumers this amazing offer with the purchase of our world class TV’s.”

The new TVs from Samsung offer unprecedented technology to provide immersive viewing experiences, allowing the viewers to live the moment as if they are in the football stadium to be closer to this popular game excitement.



Wednesday 6 June 2018

GREE Electronics promises Complete BTU capacity, quality and Reliability


GREE Electronics is a globally leading brand of electronics and air-conditioners. Gree has been introducing throughout its line-up of split AC’s and floor standing AC’s based on GREE’s world class inverter technology. For more eco-friendliness and energy-saving, these highly efficient unitsare highly rated in terms of energy efficiency and performance thereby earning them international recognition. Gree products are distributed in Pakistan by DWP Group.

Gree’s current series of splits and floor standing inverter AC’s offer full BTU capacity as claimedand have anEuropean Compliant rating and an Energy Efficiency Class of A+ (Up to 60% Electricity Saving) along with filters to ensure a healthy and pure environment, while promising a high Energy-Efficiency Ratio (EER) to save maximum energy. These units can also maintain a stable performance during voltage-fluctuations, and can even start with a low voltage of 150V. These products greatly reduce electricity consumption and the overall cost of air cooling.

Gree Pakistan stated that: “Our series of splits and floor standing inverter AC’sare a revolutionary range of products. Gree has been consistently innovating new technologies to create the best-suited products, in accordance with the expert insights and the changing needs of the consumers. Due to the hot weather conditions, rising costs and unstable supply of electricity in Pakistan, Gree has created the most reliable air conditioners, to ensure best performance in the country’s environment and climate.”

Gree air conditioners are recommended by numerous experts and technology institutions internationally. Gree engineers have a strategic operational vision that inspires innovation to ensure advancement and enrichment of technology. Gree is always thankful to its valuable customers who have helped in the company’s continued success.


Today, Gree Air Conditioners are conveniently available in 195 countries. Gree Electric Appliances enjoys complete trust of 300 million satisfied customers, reflecting its unfaltering reliability and highest quality.

Sunday 3 June 2018

Live colorful with Galaxy J6


Samsung Pakistan has launched its latest lineup of Galaxy smartphones in Pakistan at an iftaar dinner held at a local hotel. The Galaxy J6, J4, A6 and A6+ come with Super AMOLED screens, along with their own unique features.

The Galaxy J6 displays truly vivid images all the way to the edge of the device. The Super AMOLED screen produces sharper contrast and more dynamic color so that the world that lies before your eyes looks clearer. Moreover, Infinity Display sets a new standard for an uninterrupted, immersive experience, so while the screen is larger, the device remains sleek and compact. This can be attributed to extremely thin bezels and swapping the physical home button with software powered in-display home button. The 18.5:9 aspect ratio lets you enjoy easier multitasking and truly immersive viewing.

The 8 MP front camera and 13 MP rear camera equipped with F1.9 lenson the J6, bring out more brightness and clarity to your photos, while an adjustable LED flash is also present. In addition to this, the model comes with in-built “stickers” thatmake capturing photos even more fun. Dual Messenger gives you the option to use two separate accounts for the same messenger app. Moreover, face recognition and fingerprint scanner let you access your phone quickly and conveniently. With 3 unique and attractive colors to choose from, Galaxy J6 suits every style.



The Galaxy J4 has a 5.5" Super AMOLED screen with a familiar 16:9 ratio and 720 x 1280 pixel resolution. The memory configuration is 2GB RAM + 16GB storage with microSD card slot present.The primary camera is the same as on the Galaxy J6 while the front-facing camera uses a 5MP sensor and keeps the adjustable LED flash.


Samsung has finally taken the wraps off the Galaxy A6 and A6 Plus, with the latter having dual cameras, a larger battery and a bigger screen.The Galaxy A6 Plus’sdual camerascomprise of the main camera being 16MP f/1.7,along with a secondary 5MP rear camera for refocusing and depth of field effects. At the front end, users will find an impressive 24MP f/1.9 camera for selfies and video-calling.The Galaxy A6 Plus also offers a 6-inch 2,220 x 1,080 Super AMOLED display and a 3,500mAh battery.


The Galaxy A6 has a 16MP f/1.7 rear camera, as well as a 16MP f/1.9 'selfie' camera. It also possesses a 5.6-inch 1,480 x 720 Super AMOLED screen and a 3,000mAh battery. Both A6 and A6 Plus pack a front-facing LED flash for those 'selfie' enthusiasts, keeping in line with the promise of a “camera that lets you be you”.

On this occasion President Samsung Pakistan Mr. Y J Kim stated:  “The Galaxy lineup of smartphones are built for today’s millennial. These smart phones will set the standard for an unparalleled viewing experience with Samsung’s signature Super AMOLED display. These phones also get amazing cameras that let users capture professional grade images and express themselves in a unique manner.”



Friday 1 June 2018

Meizu Flyme OS 7 launches feature rich Operating System


Meizu, an industry innovator in consumer electronics and affordable mobiles, has launched a new version of its operating system (OS) – Flyme OS 7. With the Flyme OS 7, Meizu brings more colors, changes in user interface, some smart features, faster facial recognition technology, and more. It will be available out of the box on new phones and many of the older devices will be updated to it.

Flyme OS 7 features over 300 new functions and 1,300 optimizations. They range from small changes to the launcher to the new face unlock. It works in 0.1seconds, as fast as the fingerprint reader on Meizu smartphones. The cameras also got additional updates as well such as the artificial intelligence ‘AI Beauty mode’ which applies corrections to skin without smudging and will adjust itself based on your age, features and skin type. This works in real time so users can even use it in video calls.



Another noteworthy feature is ‘Face Backtrack’ – the camera takes several shots and allows consumers to pick the best expression for each face. The AI theme continues with OneMind v2.0, which promises to be better at understanding the user's needs and generally improving the user experience. Flyme OS 7 can run apps in a small floating window, which will enhance the multitasking experience with some apps. It should be noted that the new version of the OS brings updated notifications and new animations throughout the user interface (UI). The launcher lets you sort through your apps in alphabetical order and you can move icons with pixel-level precision. A new night mode can be enabled in any app. It is better at detecting a users surroundings and adjusting the hue correspondingly.

Finally, the Flyme OS 7 comes with ‘App Index’, which helps in locating apps by sliding your fingers on either side of the display. Also, with the new OS, smartphones can run apps in a small floating window, which will improve the multitasking experience with some apps. It also brings a new night mode that can be enabled in any application.  Interestingly, the Flyme OS 7 is equipped with a new Data Rescue feature. In case of emergency, users can either use Recovery to save their bricked phone's data, or send messages from other people's phone to retrieve a broken-screen phone's data.

Meizu believes that communication technology has progressed at a rapid pace transforming the concepts of connectivity on a global scale. Meizu’s consumer electronics products resonate with millennials due to their need for a customized user experience, high performance and feature rich capabilities at affordable prices.