Synite Digital Pakistan Wins Four Dragons Awards at the Prestigious 2023 Dragons of Asia Marketing Communications Industry Awards in Malaysia

      

Synite Digital, Pakistan’s Digital Agency of the Year for the past two consecutive years (2022 & 2023) has made a resounding mark on the global stage by clinching four prestigious awards at the 2023 Dragons of Asia Marketing Communications Industry Awards Programme. The awards were presented during a glittering ceremony that celebrated the very best work carried out across Asia, and marked the 11th year of recognition within Malaysia.

The Dragons of Asia Awards have been a beacon of excellence for 23 years, identifying and showcasing the finest achievements in the marketing communications industry. Pakistan's Synite Digital remarkable accomplishment at this year's awards cements its reputation as a powerhouse of creativity and innovation in the field.

The accolades won by Synite Digital Pakistan include:

2023 Dragons of Asia:

●     Bronze Award in the category of Best Use of Media for the "Ehtiyat Banay Hifazat" campaign for Shell Pakistan.

●     Black Dragon for Best Small Budget Campaign for the "SC Women In Tech" campaign for Standard Chartered Pakistan

2023 Dragons of Pakistan:

●     Bronze Award in the category of Best Brand Building and/or Awareness Campaign for the "Ehtiyat Banay Hifazat" campaign for Shell Pakistan.

●     Black Dragon for the Best Digital Campaign for the "Feel Good Real Good" campaign for KFC Pakistan.

"We are thrilled to have our work recognized and celebrated on such a grand scale at the 2023 Dragons of Asia Awards. These awards are a testament to the dedication, creativity, and hard work of our talented team. We are committed to pushing the boundaries of marketing communications and continuing to deliver exceptional campaigns for our clients," said Ahmed Kapadia, Group Chairman.

Continuing their winning streak, having been named Pakistan’s Digital Agency of the Year for the past two years (2022 & 2023) and Pakistan’s Digital Media Agency of the Year in 2023, the international quartet of Dragon Awards bestowed upon Synite Digital Pakistan stands as a testament to the company's unwavering commitment to media innovation, creativity, and its relentless pursuit of excellence.

Synite Digital Pakistan's innovative and impactful campaigns have not only captured the attention of industry peers but have also resonated with audiences far and wide. With these awards, the agency is well-positioned to continue setting new benchmarks in the marketing communications sphere.

Dawlance partners with ‘Pink Ribbon’ and ‘Santex’ for Breast Cancer Awareness

                                                  

The technology leader in Pakistan’s home-appliances market – Dawlance has partnered with Pink-Ribbon Pakistan and Santex (a leading producer of personal hygiene products), to spread public awareness about ‘Breast-Cancer’ and menstrual hygiene in the country. Dawlance is a wholly-owned subsidiary of Arcelik – the 2nd largest manufacturer of electronics in Europe. Besides creating innovative technologies, the company generously supports socio-economic development initiatives to ensure; environmental sustainability, public health, Education, Women-empowerment, etc. for the well-being of its consumers and the masses. 

An insightful session about Breast-Cancer diagnosis and menstrual hygiene, treatment and causes was conducted by pink ribbon and Santex, where specialist Doctors (Oncologists) and other experts provided valuable information about Breast-Cancer and menstrual hygiene to the employees of Dawlance, besides suggesting preventive measures and highlighting the importance of early diagnosis of this disease. To support the ‘Pink-tober’ campaign for global Breast-Cancer Awareness, the Dawlance Head Office will be kept illuminated with ‘Pink’ colored flood lights, throughout the month of October, moreover, Dawlance employee will contribute to the treatment of cancer patients

The Chief Executive Officer of Pink Ribbon Pakistan - Dr. Omer Aftab also addressed this forum, to highlight the survival stories relating to Breast Cancer. He told the audience that; Every 9th Pakistani woman is at high risk of Breast Cancer. However, they are reluctant to report the disease and cannot seek reliable treatment due to social taboos or lack of healthcare facilities. Dr. Omer also thanked the Dawlance leadership for their continued support of this campaign.

The Chief Executive Officer of Dawlance – Umar Ahsan Khan attended this digitally accessible seminar, along with the company’s entire female workforce. Every participant expressed the commitment to extend full support to the awareness campaign against Breast-Cancer, all over Pakistan.

Umar Ahsan thanked Pink Ribbon Pakistan and Santex for this informative session and said: “Dawlance is committed to fulfilling its social responsibilities as an industry-leading enterprise”

Pink Ribbon is a globally active organization, playing an inspirational role in Pakistan too. It has built Pakistan’s first state-of-the-art diagnosis, treatment and counseling facility for Breast Cancer patients and potential victims. It has the capacity to serve more than 40,000 women in Pakistan, annually, while ‘Free treatment’ is provided to all deserving patients.  

Santex Products (Pvt.) Limited has decades of experience in manufacturing a wide range of high quality Sanitary-Products. Its brand – ‘Butterfly’ is the ultimate name in feminine hygiene products that have earned the trust of millions of consumers across Pakistan. It is catering to the health and welfare of all segments of the society, as its products are affordable and accessible to customers in every walk of life. Santex Products has also adopted the UN Sustainability Goals, as the cornerstone of its Social-Responsibility policy.

CBD PUNJAB UNVEILS AXIS A CUTTING-EDGE ADDITION TO LAHORE’S URBAN LANDSCAPE

            

Punjab Central Business District Development Authority (PCBDDA), known as Central Business District Punjab (CBD Punjab), has launched yet another mega infrastructural project ‘Axis’, to support city’s growing commercial activities.

Axis, is a cluster of ten buildings in the 'Runway' Retail District, which will be situated within the heart of CBD Punjab. With an average unit size of 1.2 kanals, these building spaces are meant for a luxurious retail experience for the people of Lahore in general and Punjab in particular.

Out of ten proposed structures, the authority initially has launched three buildings. These buildings will have an allied parking facility to cater 600 plus vehicles providing ample parking space for customers.

Axis is a strategically located zone, having a direct access from Kalma Chowk and Walton Road Lahore and is surrounded by key attractions, including the CBD Punjab’s Retail Hyper Mall, Entertainment Hub, and the Hospitality District. This investment opportunity is available for local and overseas Pakistanis only.

While expressing his views about the project, CEO CBD Punjab, Imran Amin, termed Axis as a testament of authority's commitment towards developing a world class retail hub. He said that this project will help in developing a dynamic business landscape and will become the greatest retail attraction of Lahore. "Axis embodies our unwavering dedication to sustainable urban development and inclusive growth within the heart of Punjab."

CBD Punjab promises to deliver a comprehensive shell and core constructed unit, covering essential features such as exterior cladding, core services, utilities, fire protection conduits, and thoughtfully landscaped surroundings. As a pivotal step in Punjab's urban development, the authority remains committed of creating an environment conducive to sustainable economic growth. With its strategic location and commitment to inclusive development, Axis sets a benchmark for future urban planning initiatives within the provincial capital, Lahore.

Infinix Unveils ZERO 30 5G : The Ultimate 4K 60FPS Vlogging Experience Takes Center Stage!

       

Infinix, Pakistan’s highest selling smartphone brand hosted an unprecedented grand launch of its flagship ZERO 30 Series featuring 60FPS 4K video recording. This monumental event, hosted in Lahore, stands as the crowning achievement of the brand's unwavering commitment to the Pakistani market, where it has consistently introduced groundbreaking products across all its series throughout the year – and now, the vlogging champion ZERO 30 series.

The anticipated event was attended by an array of esteemed guests representing various facets of the tech, lifestyle, media, and influencer. In a true spectacle, the stunning Kinza Hashmi, the brand ambassador for Infinix ZERO 30 Series, took center stage and unveiled the flagship ZERO 30 Series. She was joined by prominent figures in the Infinix leadership team, including Saad Shams, Head of Marketing for Infinix Pakistan, Simon Feng, CEO of Infinix Pakistan, and Joe Hu, CEO of Transsion Holdings.

 

The event was an unforgettable fusion of innovation and entertainment, featuring an electrifying musical performance by the youth pop sensation Shamoon Ismail, and a captivating dance performance by The Colony, which added a thrilling new dimension to the evening.

 

The launch event captivated the imagination of all attendees, as the Infinix ZERO 30 Series promises to redefine the vlogging landscape in Pakistan. The excitement was palpable in the experience zone, where enthusiasts and experts had the unique opportunity to delve into the remarkable features of the ZERO 30 Series, particularly the highly anticipated ZERO 5G.

 

Saad Shams, Head of Marketing, Infinix Pakistan, shared his excitement, saying, "Infinix's journey in Pakistan has been nothing short of incredible. With the ZERO 30 Series, we're taking another leap towards reshaping the smartphone vlogging landscape. This launch event is a testament to our dedication to our Pakistani audience, and we're thrilled to provide them with cutting-edge technology and exceptional experiences."

 

Simon Feng, CEO of Infinix Pakistan, added, "At Infinix, we believe in the power of innovation and community. Our ZERO 30 Series is a testament to our commitment to our consumers in Pakistan. We look forward to setting new industry standards and delivering remarkable products that enhance the everyday lives of our users."

 

The event also featured Joe Hu, CEO of Transsion Holdings, who emphasized Infinix's global vision and its significance in Pakistan's mobile industry. "Infinix has been fore fronting technological advancements throughout and this event exemplifies our global commitment to innovation and excellence. With ZERO 30 series we aim to enable the audience with a professional video recording device so that they will never have the need to carry any other vlogging device," said Joe Hu.

 

The ZERO 30 Series boasts a cutting-edge camera setup that includes 60FPS video recording, 4K video capabilities, dual video view, Optical Image Stabilization (OIS), and Electronic Image Stabilization (EIS). It promises to take mobile photography and videography to an unprecedented level.

 

Infinix has equipped the ZERO 30 Series with a robust processor that ensures exceptional performance, making it a versatile device for various user needs. The innovative extended 21GB RAM technology ensures that the ZERO 30 Series provides a seamless and with a curved display, the ZERO 30 Series offers an immersive visual experience, taking entertainment and productivity to new heights.

 

The launch of the Infinix ZERO 30 Series has ignited a wave of anticipation among consumers, tech enthusiasts, and industry experts. This flagship series represents Infinix's relentless pursuit of innovation and commitment to delivering high-quality, cutting-edge mobile devices to the Pakistani market.

OPPO Enhances Customer Experience with Monthly "OPPO Service Day" in Pakistan

            

OPPO, a global technology leader renowned for its innovative smartphone solutions, continues its commitment to enhancing the customer experience with the monthly "OPPO Service Day" in Pakistan. This special event, available to all OPPO users across the country, takes place from the 10th to the 12th of every month at official OPPO Service Centers.

 

During the "OPPO Service Day," OPPO users in Pakistan can take advantage of a range of services and benefits designed to enhance their smartphone experience.

One of the key offerings is "Free Repair Services." If your OPPO device needs repair, you only need to cover the cost of the replaced spare parts, while labor costs are completely waived, ensuring a cost-effective solution for any necessary repairs.

 

OPPO also understands the importance of keeping your device in pristine condition. Users can avail "Free Anti-Scratch Service," and "Free Jelly Case Replacement" which allows you to replace the default anti-scratch screen protector at no cost, subject to stock availability at your nearest OPPO Service Center.

 

 

OPPO Service Centers also offer "Free Consultation" to assist users facing difficulties operating their devices or encountering issues. You can access this service in person at the service center or through various online channels, including Hotline, Email, Chat, and Social Media.

 

In addition to consultation and repair services, "Free Device Check and Cleaning" are provided after consulting with service center staff or technicians. This service includes a complimentary device check to identify any issues and free cleaning to ensure your device remains in top-notch condition.

 

For those who are unable to visit an OPPO Service Center due to location constraints, OPPO offers "Free Delivery Services." You can take advantage of free pick-up and drop-off courier services provided by OPPO Service Centers, with all shipping costs covered, provided the shipment contains at least one cell phone.

OPPO's commitment to providing not only cutting-edge technology but also superior after-sales service is evident through the "OPPO Service Day." This initiative ensures that users have access to the best services and support.

 

In addition to these ongoing services, OPPO will also organize special events and promotions based on festivals and other occasions, providing even more reasons for OPPO users to celebrate.

TCL Pakistan Opens 4th Flagship Store in Lahore

         

Pakistan's leading LED TV brand, TCL Pakistan, is delighted to announce the opening of its 4th flagship store in Lahore, located at Shadewal Chowk in Johar Town. Committed to providing local consumers with the utmost convenience and premium shopping experiences, TCL is celebrating this milestone with flat 10% Off - limited time offer on its latest range of Mini LED TVs, QLED TVs, UHD TVs, AC soundbars, and complimentary gifts.

Majid Khan Niazi, Head of Marketing TCL Pakistan, expressed his enthusiasm for this significant expansion, saying, "We are thrilled to extend our footprint in Lahore with the opening of our new store in Johar Town. This expansion is a testament to our dedication to providing Pakistani consumers with top-notch electronics and home appliances. We look forward to welcoming the community and showcasing the latest in TCL innovation and quality."

Renowned worldwide for its cutting-edge design, technology, and exceptional product craftsmanship, TCL stands as a global market leader. The new TCL store in Johar Town invites customers to embark on a journey of innovation and excellence. Explore a wide range of products designed to elevate lifestyles, all backed by TCL's unwavering reputation for quality and reliability.

 

TCL Electronics (1070.HK) is a fast-growing consumer electronics company and a leader
in the global television industry. Founded in 1981, it now operates in more than 160
markets around the world. TCL specializes in the research, development, and manufacturing of consumer electronics products ranging from TVs, audio, and smart home appliances.

 

Specs Leak: Vlog Camera in Infinix ZERO 30? 60 FPS 4K Video Recording?

                                                                 

As anticipation for the Infinix ZERO 30 reaches a fever pitch, enthusiasts and experts alike have speculated on its specifications. By listing surface specifications of prominent specification of ZERO 5G such as camera setup (60FPS + 4k Video recording + dual video view+ OIS+ EIS), Processor, Extended RAM, Curved display Infinix has consistently been a brand known for offering remarkable devices that pack a punch without breaking the bank. With the impending release of the Infinix ZERO 30 5G, the anticipation and excitement are palpable. One particular area of interest for many tech enthusiasts is the camera capabilities of this device, especially its rumored Vlog camera features, including 60 FPS 4K video recording.

The All-Important Camera

Cameras have become an essential part of our lives, especially in the age of social media and content creation. Infinix, known for its innovative approach to smartphone photography, seems to have something exciting in store with the Infinix ZERO 30.

Speculation about 60 FPS and 4K Video Recording

One of the key features that have been making the rounds in the rumor mill is the possibility of the Infinix ZERO 30 supporting 60 frames per second (FPS) 4K video recording. This is a game-changer for vloggers and video enthusiasts, as it allows for smoother and more professional-looking videos. 4K video offers incredible detail and clarity, and 60 FPS ensures that motion in your videos is incredibly smooth.

Dual Video View, OIS, and EIS

In addition to 60 FPS 4K recording, there are whispers about the Infinix ZERO 30 featuring dual video view functionality. This would be a significant advantage for content creators who want to capture multiple angles simultaneously. Whether you're recording a tutorial, a vlog, or an adventure, having dual video view can take your content to the next level.

Moreover, the inclusion of Optical Image Stabilization (OIS) and Electronic Image Stabilization (EIS) is a promising sign. These stabilization technologies help in capturing steady and shake-free videos, ensuring your content looks professional, even if you're on the move.

Beyond the Camera, Processor and Extended RAM

The processing power is often a defining factor for the overall performance of a smartphone. If the speculations are correct, the Infinix ZERO 30 is expected to feature a powerful processor that can handle demanding tasks with ease. Additionally, it's rumored to have extended RAM, which means smoother multitasking and better performance.

Curved Display

A curved display is another exciting feature to watch out for. Curved displays are known for their immersive and visually appealing qualities, making content consumption a delight.

As the excitement builds around the impending release of the Infinix ZERO 30 5G, the speculated camera features, including 60 FPS 4K video recording, are particularly enticing. These features, combined with the expected powerful processor, extended RAM, and curved display, set the stage for a remarkable device.

While these specs are based on rumors and speculations, they certainly raise expectations for Infinix's latest offering. The actual specs will be revealed at the official launch, and we'll be among the first to confirm whether these speculations align with reality. Until then, the Infinix ZERO 30 5G remains a tantalizing prospect for tech enthusiasts and content creators alike.

Stay tuned for the official unveiling, and we'll bring you the confirmed details as soon as they are available.

CBD PUNJAB SET TO ACHIEVE MILESTONE IN OCTOBER WITH LAHORE PRIME INFRASTRUCTURE COMPLETION

                                                 

Milestone achieved: CBD Punjab to complete Lahore Prime’s infrastructural works next month

The Punjab Central Business District Development Authority (PCBDDA), also known as Central Business District Punjab (CBD Punjab), is about to complete all infrastructural development work, within the ambits of Lahore Prime in the month of October 2023.

Once completed, the local and foreign investors can initiate construction works on five mixed used commercial plots, already auctioned back in September 2021 at a price of Rs21.59 billion.

Lahore Prime is one of the main clusters of CBD Punjab, where world class skyscrapers will be constructed to provide superlative business opportunities for local and foreign conglomerates.

The authority’s Chief Executive Officer, Imran Amin visited the site to get the latest briefings on about-to-complete infrastructural projects in Lahore Prime. CBD Punjab’s Executive Director Commercial Mohammed Omer, Executive Director Technical Riaz Hussain, and other officials including technical teams from NESPAK and NLC were also present at the occasion.

The infrastructure encompasses wide-range road works with asphalt surfacing, a state-of-the-art drainage system, a robust sewage network, dependable water supply, natural gas connections, top-tier telecommunication services, enhanced security measures, and aesthetically pleasing landscaping, with an equal emphasis on keeping the cluster environmentally friendly through providing green spaces and large-scale plantation drive. 

While expressing his views CEO CBD Punjab, Imran Amin, said “The completion of Lahore Prime's infrastructure is a testament to the dedication and perseverance of the entire CBD Punjab team. This achievement marks a significant step forward in our mission to create a dynamic and sustainable central business district that will drive economic growth and prosperity in Punjab.”

After the completion, Lahore Prime will demonstrate its potential of becoming an epicenter of business activities in this part of the world. CBD Punjab has commended its dedicated team for the timely efforts and dedications, they made, to bring this infrastructural project to life.

ACCA’s Global Ethics Day 2023 Events Shine a Spotlight on Ethics as the Catalyst for Positive Global Change

                                          

ACCA (the Association of Chartered Certified Accountants) hosted a series of high profile events to celebrate Global Ethics Day 2023 from 17-19 October in Karachi, Lahore and Islamabad respectively on the theme ‘Ethics for a Better World’ featuring leading policymakers and prominent business and thought leaders.

 

The three events brought together thought leaders, experts, and professionals from diverse sectors to discuss and deliberate on sustainability, positive work culture, leadership, regulatory governance and digital transformation from an ethical standpoint.  

 

The Chief Guests at the three cities were Muhammad Baligh Ur Rehman, Governor Punjab, Akif Saeed, Chairman, Securities & Exchange Commission of Pakistan and Muhammad Azfar Ahsan, Former Minister of State for Investment and Founder, Nutshell Group. The esteemed Chief Guests shared their insights on harnessing Pakistan's enormous potential for growth, leveraging its 240 million-strong population and abundant indigenous human resources and capital. Emphasizing the importance of bold initiatives, they highlighted the significance of embracing digital transformation and ethics as essential tools for bolstering national and global productivity. They concluded with a call to action, inspiring a collective commitment to ethical practices that have the potential to drive Pakistan's prosperity and its contributions to the global community.

 

At the Karachi event, prominent speakers contributing to the dialogue of inclusive and sustainable economic development included Asim Siddiqui, Country Managing Partner, EY Ford Rhodes, Asif Jooma, CEO, Lucky Core Industries Ltd., Armughan Ahmed Kausar, Chief Compliance Officer, Habib Bank Limited, Ehsan Malik, CEO, Pakistan Business Council, Farrukh Khan, CEO, Pakistan Stock Exchange, Kanza Afzal, CFA, General Manager and Chief of Staff, Engro Corporation, Muhammad Rizwan Dalia, Chief People Officer, K-Electric, Shaista Ayesha, CEO, SEED Ventures and Syed Shahab Shahid, FCCA, Regional Director Finance & Planning, Daraz.

 

Zia ul Mustafa Awan, Chairman, Strategic Board, ICMA Pakistan, Omer Zaheer Meer, FCCA, Managing Partner, Millennium Law and Corporate Company (MLCC), Ammar Naqvi, Accountant General Punjab, Muhammad Awais, Office Managing Partner - EY Ford Rhodes, Alia Zafar, Group Head People & Organizational Excellence - The Bank of Punjab, Alliya Haidar, Executive Director Strategy & Corporate Finance - Abacus Consulting and Zeeshan Afzal FCCA, Chairman Cordoba LV | Director NETSOL Technologies were the esteemed conversation leaders at the Lahore event who deliberated on the themes of sustainability, digital innovation and future-ready workforce.  

 

At the concluding event in Islamabad, distinguished speakers contributing to the dialogue of ESG, positive work culture and Pakistan’s transformative growth roadmap included Muhammad Azfar Ahsan, Former Minister of State for Investment and Founder, Nutshell Group, Shehzad Ahmad Malik, President, ICMA Pakistan, Salman Amin, Member, Competition Commission of Pakistan, Aisha Sarwari, Director Public Affairs, Communications and Sustainability Pak & Afg (Eurasia and Middle East OU), The Coca-Cola Company, Aleena Tanveer, Chief People Officer, Mobilink Microfinance Bank Ltd., Dr. Chaudhry Faisal Mushtaq TI, CEO, Roots Millennium Education Group & TMUC, Pakistan, Rabia Ahmad, Director & COO, Nutshell Group and Hina Nasir, Director Marketing & PR  Special Technology Zones Authority.

 

While speaking to the media, Assad Hameed Khan, Head of ACCA Pakistan added “These conferences embody ACCA's belief that together, we can overcome uncertainty and pave the way for a brighter, more sustainable tomorrow. All stakeholder’s role is pivotal in this inspiring journey towards a future defined by ethical leadership, trust, sustainability, and entrepreneurial excellence. Let us be bold, let us be visionary, and let us shape a world that future generations will be proud to inherit”.

 

The three events were supported by Securities & Exchange Commission of Pakistan (SECP), ICMA Pakistan, CFA Society Pakistan, Habib Bank Limited (HBL), Pakistan Institute of Corporate Governance (PICG), Pakistan Stock Exchange (PSX), Special Technology Zones Authority (STZA), The Pakistan Business Council (PBC) and its Centre of Excellence in Responsible Business (CERB). Nutshell Group joined as a Knowledge Partner.

 

Global Ethics Day is an annual, international day dedicated to exploring the role of ethics in today’s world. Founded by the Carnegie Council, organisations are encouraged to hold programmes focusing on ethics, such as lectures, film screenings, debates, panel discussions, or activities to protect the environment.

 

For a long time, ACCA has placed ethics and professionalism central to its qualification. They have an ethics and professional skills module, introduced in 2007 and updated in 2017, which students have to take in order to become an ACCA member.

With more than 247,000 fully qualified members and 526,000 future members worldwide, ACCA is the world’s leading body for professional accountants which uses its unrivalled connections across the world to connect people with fulfilling careers, organisations with the best finance talent, and economies with the ingredients for growth. With strong partnerships with top employers and social sector across the globe and an award-winning Professional Insights programme offering ground-breaking futures insight, ACCA is at the forefront of finance talent development and creating future-proof careers. 

5 Tips to Elevate Your Vlogging Experience with Infinix ZERO 30 5G

                                                  

In the dynamic world of vlogging, where everyone has the liberty to share content, standing out from the crowd has become a considerable challenge. To succeed as a vlogger, you need not only exceptional content but also the right tools. Such as Infinix ZERO 30 5G leveraging an impressive 50MP front camera along with 4K 60fps video recording emerges as a true vlogging industry disruptor.

  

To complement this device, we've put together five tips that will not only set you apart but propel you to new heights as a vlogger:

 

Make Compelling Content

 

Your vlogs are only as good as the content you create. The first and most crucial step to becoming a standout vlogger is to produce compelling, valuable, and entertaining content. Understand your niche and audience. What are their interests, needs, and pain points? Craft your vlogs to address these aspects. Whether it's travel, cooking, tech reviews, or lifestyle advice, ensure that your content is well-researched, informative, and engaging.

 

Use a Dedicated Vlog Phone

 

The Infinix ZERO 30, with its 50MP front camera, has raised the bar for vloggers. This dedicated Vlog camera phone is designed with vlogging in mind, offering you the tools needed to create stunning videos. The 50MP front camera leverages high-quality visuals, while 4K 60fps video recording captures every detail. With this powerful device in your hands, you'll have an edge over others in terms of video quality and clarity.

 

Master Storytelling

 

Vlogging isn't just about showcasing your day-to-day life or sharing information. It's about telling a story. Mastering the art of storytelling is a game-changer in the vlogging world. Take your audience on a journey, weave narratives, and make your vlogs engaging. Craft a beginning, middle, and end for each video. Use music, visuals, and your personality to create an emotional connection with your viewers.

 

Stay Consistent

 

Consistency is key in vlogging. Regular uploads keep your audience engaged and eager for more. Create a content schedule and stick to it. This not only helps you stay on track but also builds anticipation among your followers. The Infinix ZERO 30's reliability will be an asset in your quest for consistency, as it ensures you can capture high-quality footage whenever inspiration strikes.

 

Engage with Your Audience

 

Vlogging is a two-way street. It's not just about talking to your viewers; it's also about listening to them. Respond to comments, engage in discussions, and ask for feedback. Building a strong and loyal community of viewers is as important as creating great content. The Infinix ZERO 30's connectivity features make it easier to engage with your audience, ensuring that you can stay in touch with your fans effortlessly.

 

Infinix ZERO 30's 50MP front camera and 4K 60fps video recording capabilities are a vlogger's dream. However, to truly set yourself apart in the vlogging world, you need more than just top-notch technology. You need to make compelling content, master storytelling, stay consistent, and engage with your audience. With the right combination of creativity, dedication, and the Infinix ZERO 30, you'll be on your way to vlogging success like never before.

CBD PUNJAB RIGHT ON TRACK TO MEET CM PUNJAB'S TIMELINE FOR GHORA CHOWK FLYOVER

       

Punjab Central Business District Development Authority (PCBDDA), also known as Central Business District Punjab (CBD Punjab), is making commendable progress on the Ghora Chowk Flyover, a pivotal infrastructure initiative aimed at easing traffic congestion and enhancing connectivity in the region.  

Under the unwavering leadership of Chief Minister Punjab, Mohsin Naqvi, the project is swiftly progressing to meet demanding timelines. The pier work is now on the brink of completion, with four piers in total, one of which has recently undergone the final concrete pour, leaving only three remaining to be finalized. Furthermore, the successful completion of both abutment walls represents a significant milestone in the construction journey.

As the boundary wall nears completion, the initiation of slip road and drainage system construction demonstrates the project's comprehensive approach towards enhancing the region's overall infrastructure. CEO CBD Punjab, Imran Amin, has been meticulously overseeing the daily progress of the project, ensuring strict compliance with quality benchmarks and timely execution.

During his recent site visit, CEO CBD Punjab, Imran Amin, acknowledged the challenges posed by inclement weather conditions, particularly the recent heavy rainfall, yet lauded the unwavering commitment of the team, emphasizing that the work pace remained unaffected. While expressing his views he said, "Despite the challenges, CBD Punjab is fully committed to leveraging all available resources to ensure the timely completion of the Ghora Chowk Flyover, enhancing the region's infrastructure for the benefit of the community. Our unwavering dedication is evident in the progress achieved thus far."

As CBD Punjab continues to push forward with determination, the completion of the Ghora Chowk Flyover stands as a testament to the authority’s commitment to fostering sustainable development and fostering progress for the citizens of Punjab.

Unfolding the art of Vlogging

             

4K 60FPS Video Recording, OIS+ EIS, Dual Video view and much more

In the realm of visual storytelling, every frame is a canvas, every scene a narrative waiting to be told. And at the heart of this creative Endeavor lies a pivotal tool - a vlogging camera phone that transcends the ordinary. But what exactly sets a vlogging camera phone apart from the rest?

Let's unravel the extraordinary features that that set apart the vlogging phone from the rest:

4K Video Recording: Unveil the Details, Ignite the Drama

Step into the realm of 4K Ultra-High Definition, where every detail, every nuance, bursts forth with breathtaking clarity. Whether you're capturing the grandeur of a landscape or the subtleties of a close-up, 4K recording enables your vlogs to radiate an unmatched level of visual richness. This heightened level of detail means your viewers won't simply watch your vlogs; they'll be immersed in every scene, experiencing the depth and vibrancy of your content.

Mr. Mohamed Essa Al Taheri joins U Microfinance Bank as Acting President & CEO

                                                   

 U Microfinance Bank is pleased to announce the appointment of Mr. Mohamed Essa Al Taheri as the Acting President & CEO of U Bank. We welcome him onboard!

Mr. Al Taheri has been associated with U Bank as a Member of the Board of Directors and worked with e& Group as the Group EVP Financial Policies and Systems. He holds a Master’s degree in International Business from the University of Wollongong, Dubai, and brings over 20 years of professional experience from working with HSBC Bank, Dubai Commercial Bank, and the Development Board of Dubai Government.

The appointment of Mr. Essa Al Taheri comes soon after the resignation of Mr. Kabeer Naqvi, who earlier held the position of President & CEO of U Bank. Mr. Naqvi leaves behind a remarkable legacy of progress, innovation, and exponential growth during his tenure at the bank. He was associated with U Bank since 2015 and led it with vigor and a drive to create an impactful difference in the microfinance industry of Pakistan.

U Bank remains committed to its mission of empowering individuals and businesses through accessible financial services and ensuring financial inclusion for all segments of Pakistani society.

Beware ethical dilemmas and greenwashing in sustainability reporting, warns ACCA

                                                 

Latest research from ACCA examines the ethical dilemmas regularly faced by accountants and other professionals involved in implementing sustainability reporting.

 

Launched to mark Global Ethics Day the resulting guide, Ethical dilemmas in an era of sustainability reporting, identifies the risks around ethics and independence associated with sustainability reporting.

At a time when the regulatory requirements for sustainability reporting are growing, the guide provides real-world scenarios, written in partnership with academics from Warwick Business School, for accountants and non-accountants to equip them to manage dilemmas often presented by:

·         Risks of greenwashing

·         Weak processes

·         Lacking technical knowledge

·         Compromises in objectivity and independence.

Further practical support is provided through a checklist of questions to drive better application of the International Ethics Standards Board for Accountants Code principles, including professional scepticism and curiosity. The guide aims to help users avoid consequences such as poor-quality reporting, including ‘greenwashing’, a loss of trust and faulty decision-making.

 

Report co-author Sharon Machado, head of sustainable business at ACCA, said: “We have a collective obligation to future generations to operate in a sustainable manner, both individually and as organisations, and it’s great to see more and more businesses embracing sustainability reporting. But we need to be alert to the risks and ensure quality and consistency. For professional accountants, this is an opportunity to provide strong leadership and insight, in turn helping to drive ethical and sustainability-focused decision making. This guide will help accountants and other professionals to create balanced reports that are a fair reflection of organisations’ performance and impacts.”

 

According to Head of ACCA Pakistan, Assad Hameed Khan, “the accountancy profession has historically demonstrated wide and deep technical competencies and a strong  ethical core in preparing, presenting, and assuring financial information. Similarly, those attributes are invaluable in reporting on sustainability. Most importantly, public trust in the profession is underpinned by robust global ethics standards, which in turn contribute to confidence in sustainability reporting.”

 

Report co-authors, Professor Lisa Weaver and Darren Sparkes, associate professor at Warwick Business School, said: “The scenarios contained in this report provide opportunities for individuals and teams to explore some of the ethical tensions that can arise in the complex arena of sustainability reporting. As professionals, we have a moral duty to uphold the ethical code and to champion good practice, within our profession and with professionals from diverse backgrounds, working together to enhance credibility in sustainability reporting.”

 

Read the report on our website.

 

To mark Global Ethics Day this year, a Conversation Series kicked off yesterday in Karachi bringing together thought leaders for a panel discussion on the topic “Transforming Culture to Unlock Opportunities: Rethinking Norms and Overcoming Barriers”. Present at the event was former Minister of State for Investment and Founder of Nutshell Group, Muhammad Azfar Ahsan. The series continues in Lahore today and Islamabad tomorrow. More information can be obtained here. 

Alibaba.com Highlights Value of Online Export at Textile Asia Trade Fair

                                             

Alibaba.com, a leading platform for global business-to-business (B2B) e-commerce, has concluded its successful participation in the 25th edition of the Textile Asia International Trade Fair in South Asia. Held at the Lahore Expo Centre from 13 to 15 October, this much anticipated event brought together textile industry experts and businesses from around the world, all converging in Pakistan to delve into the latest trends, challenges and opportunities within the textile sector.

During the course of three days, the trade fair attracted an impressive 35,000 attendees and over 450 exhibitors. The Alibaba.com booth, being one of the highlights at the event, drew in more than 500 visitors who interacted with the Alibaba.com experts present on-site and gained insights into the transformative impact of B2B e-commerce on conventional global trade practices. They also explored the extensive range of opportunities and tools available from Alibaba.com which can strengthen their export ventures. Engaging in interactive activities, visitors also competed for enticing prizes, including coupons for complimentary e-commerce training provided by Alibaba.com.

Mr. Rocky Lu, Head of Alibaba.com Pakistan expressed, “For years, the textile industry has been the fundamental pillar of Pakistan’s export sector, and we are fully committed to supporting Pakistani textile companies on their journey as they embrace the vast potential of online export to reach new heights. It is with immense pride that we reflect upon our fruitful interactions with numerous local industry players at the prestigious Textile Asia International Trade Fair, where we emphasized the immense value that B2B e-commerce holds for businesses.”

Alibaba.com's participation at the 25th Textile Asia International Trade Fair was another testament to its commitment towards nurturing the growth and progress of the local textile industry. In the 12 months ending March 31, 2023, more than 47 million buyers from over 190 countries sourced business opportunities or completed transactions on Alibaba.com.

TikTok's Commitment to Well-Being: Supporting and Encouraging #MentalHealthAwareness in Pakistan

                                                  

TikTok, the leading destination for short videos, is at the forefront of promoting mental health awareness, with a special emphasis on Pakistan's vibrant community. On World Mental Health Day and beyond, TikTok celebrates the resilience and courage of its users, reinforcing the message that we are "Better Together" when we prioritize mental well-being.

Pakistan's TikTok community is breaking the stigma surrounding mental health, sharing impactful stories and valuable resources. TikTok collaborates with mission-driven organizations globally, notably sponsoring the Rare Impact Fund Benefit with a generous $250,000 donation. The event, held on October 4, successfully raised funds and highlighted the importance of expanding access to mental health services and education for youth worldwide.

A global in-app survey revealed that 63% of Pakistani TikTok users find a sense of belonging on the platform, aligning with the global sentiment. Throughout October, TikTok invites its global community to participate in the #MentalHealthAwareness: "Better Together" campaign, sharing stories and well-being journeys.

Globally, related hashtags such as #MentalHealth, #SelfCare, and #MentalHealthAwareness have collectively garnered billions of views. In Pakistan, hashtags like #MentalHealth, #MentalHealthAwareness, and #DigitalHifazat have received 3.1+ billion, 1.9+ billion and 194+ million views, respectively, to date.

At TikTok, we understand the importance of fostering a supportive and inclusive community. Mental health is a topic close to our hearts, and we are dedicated to providing a space where users can find support, share their experiences, and access resources. We are 'Better Together,' and we encourage everyone to join us in promoting #MentalHealthAwareness.

In collaboration with Ola Doc and Digital Rights Foundation, TikTok has curated helplines accessible year-round on its platform in Pakistan, which can be accessed at the new Mental Health Awareness hub, which serves as a digital wellness resource center. Moreover, TikTok is continuously working with creators and organizations like Zindagi Trust, Shifa International, House of Wellness, and others to create awareness of mental health, talking about ways to combat depression and remain safe online.

Dr. Yasir Masood Afaq, Clinical Psychologist and Founder of House of Wellness said, “TikTok is playing a pivotal role in raising awareness about mental health. TikTok's massive outreach will go a long way to create an enabling mental health ecosystem.”

As a part of this initiative, DASTAK Women's Rights and Awareness Foundation has found TikTok as a fresh and creative channel to raise awareness and educate users on pivotal mental health issues and sexual and gender-based violence, allowing to break societal stigma and address these interconnections in a more profound manner.

Hira Amjad, Executive Director of DASTAK Women Rights and Awareness Foundation, said, “TikTok has emerged as a powerful platform for promoting mental health awareness, with its commitment to fostering a supportive community. We look forward to nurturing this partnership for a sustainable and violence-free Pakistan.”

TikTok remains dedicated to supporting the mental health and well-being of its community on and off its platform. The company encourages everyone to learn more about and promote #MentalHealthAwareness for a collective journey towards better mental health.

Your guide on ordering a slice of BMW Luxury in Pakistan

       

 

Are you ready to own a piece of BMW's prestige right at your doorstep within just three days? If the idea of experiencing the spirit of BMW through a smartphone intrigues you, then you're in for a treat. In this article, we'll guide you on how to order the Infinix NOTE 30 VIP, a smartphone that encapsulates the essence of BMW, topping off with 50W wireless charging technology. Buckle up as we take you through the journey of acquiring this exclusive edition smartphone and explore how its design works harmoniously to deliver a unique blend of automotive excellence and cutting-edge mobile technology right here in Pakistan.

Your journey begins at Xpark, the online destination that brings exclusive tech experiences to your doorstep. Once you're on Xpark, search for the Infinix NOTE 30 VIP – racing edition. The design of the Infinix NOTE 30 VIP isn't just visually appealing; it's also highly functional. Much like BMW's design philosophy, which marries aesthetics with performance, this smartphone's design is meticulously crafted to deliver an exquisite look and feel while also providing top-notch functionality. Holding it in your hand, you'll notice the attention to detail and the premium materials used.

One of the standout features of the Infinix NOTE 30 VIP is its 50W wireless charging technology. This is where the essence of BMW's commitment to excellence shines through. Just like BMW's precision engineering, this cutting-edge technology ensures that your device is ready to go in no time. Say goodbye to long charging times and hello to convenience.

You might be wondering how the spirit of BMW is encapsulated in a smartphone. Well, it's all about the shared values of innovation, performance, and luxury. BMW has long been associated with pushing the boundaries of automotive technology, and this partnership with Infinix is no different. The Infinix NOTE 30 VIP brings the thrill of driving a BMW to your fingertips, delivering a user experience that's as exhilarating as a spin in a BMW M series.

As we eagerly await further details, it's clear that the intersection of automotive excellence and cutting-edge mobile technology will usher in a new era of innovation. Stay tuned for updates as we embrace the future of technology and luxury, encapsulated

Infinix Unveils Limited Edition NOTE 30 VIP: A fusion of Speed and Technology Now Available on Xpark!

        

Infinix, Pakistan’s leading smartphone manufacturer, has now introduced NOTE 30 VIP, featuring groundbreaking 50W wireless charging technology for Rs 99,999. Designed in collaboration with Design Works, the NOTE 30 VIP Exclusive BMW Edition is set to redefine your smartphone experience leveraging racing elements together with revolutionary wireless technology.

At the heart of the Infinix NOTE 30 VIP lies its crowning glory - the 50W wireless charging technology. This cutting-edge feature is set to revolutionize the way you power up your device. Say goodbye to long charging times and hello to a lightning-fast, hassle-free experience. With the NOTE 30 VIP, you can recharge your phone in a matter of minutes, ensuring that you stay connected and never miss a beat.

"We have stretched the horizons of product design, seamlessly infusing racing-inspired elements that embody both speed and fervor alongside our top-tier offerings. Sporting its futuristic aesthetics and formidable hardware, the NOTE 30 VIP Racing Edition delivers a tailored product experience for our youthful audience, reflecting our brand's essence and inspiring all to pursue their passions and persistently explore new frontiers," remarked Joe Hu, CEO of Infinix Pakistan.

The NOTE 30 VIP Racing Edition draws its inspiration from the exhilarating realm of street racing. The iconic tri-color light band on the rear back plate shines through the black leather grain, merging elegance and innovation. This light band symbolizes speed, performance and power. Echoing the Digital Racing Dashboard’s advanced nature and Infinix‘s persistent spirit of challenge.

The Infinix Note 30 VIP has a 6.67-inch 1080 AMOLED display with 900 nits of brightness and a 120Hz refresh rate. Ticking inside the phone is a 6nm Dimensity 8050 chipset with 12GB of RAM. Powering it is a 5,000mAh battery with 68W wired and 50W wireless charging support. There is a 108MP main camera on the back and a 32MP selfie camera on the front.

The Infinix NOTE 30 VIP Exclusive Edition is available exclusively on the Xpark and Infinix Flagship store in Packages Mall, Lahore. Don't miss out on this opportunity to experience the future of smartphone technology.