A realme Ode to the Year 2022

            

realme has made a groundbreaking approach in the year 2022 by launching most spectacular mobile phones to treat the fans! 

An ideal environment for a value brand to succeed is maintained through the combination of better connectivity, rising data needs and usage, and entry into the market of affordable 4G phones from companies like realme.  In addition to other products, realme has manufactured phones with 5G, high refresh rate HDR OLED panels, and quad cameras. It has always been the brand that has offered greater technology innovations targeting GenZ on budget-friendly terms.

In the growing era of these remarkable growth patterns, realme undoubtedly possesses a unique understanding by adhering to its "leapfrogging" culture and unwavering goal of developing a "tech trendy brand" for young people all over the world. Real individuality of the brand is ensured by realme's product strategy, customer insights, marketing strategies, market research, etc in the Pakistani market.

And yet again the brand comes up with amazing smartphones with creative approaches and innovative technology like the realme 9 series and realme C35 to stand out in the Pakistani market. Here’s a short lineup of realme’s 2022 smartphones who are not only budget-friendly but has high-end specs to cater to the user’s needs.

It's a look back at the year of significant developments, realme has done over 2022:

Quality Master Award:

realme was awarded as the ‘quality master’ by UrduPoint in a survey conducted about smartphone quality for the first time in Pakistan to check if its readers and consumers at large can identify aspects of top-notch quality in their smartphones. The survey quizzed people about different aspects of quality in their smartphones, giving them a choice among different brands such as Samsung, Oppo, Vivo, Huawei, Infinix, Tecno, and realme. After a four-day activity, UrduPoint awarded the brand.

realme 9i:

The realme 9i was launched as the base model of its series it had a new, 6nm 4G/LTE processor and faster charging compared to its predecessor. Weighing around 187 grams, the realme 9i comes powered with a 5000mAh battery, MediaTek Dimensity 810 5G chipset, 4-6 GB RAM, and 64-128GB of storage space for the best experience. While processing could be slower with 4GB RAM, prices are more reasonable for the 4GB/64GB than the 6GB/128GB variant.

It features a 6.6-inch LCD with a 90Hz refresh rate and 2408 x 1080 pixels for the best visuals. The phone weighs 187 grams and has dimensions 164.4mm x 75.1 x 8.1mm, making it more portable. Also, it has a side-mounted fingerprint scanner and supports 18W Quick Charge technology.

Apart from this, the device packs a triple-rear camera with 50-megapixel primary lens, 2-megapixel telephoto, and 2-megapixel macro lens for the best landscape pictures. However, you can click decent selfies with its 8MPwide-lens front camera.

realme 9 Pro +:

realme dropped a new device in the start of 2022 which made rounds across the web overnight due to its drop-dead specs. The realme 9 Pro + model which was the first Plus model in the realme number series hence amazed the fans by giving 5G and proved to be extraordinary as always. realme being the tech giant understands what users like and the innovative technology of 9 Pro + were a cherry on top. realme 9 Pro + offered 920 5G MediaTek Dimensity Chipset which made it stand out in the market as 5G was the most latest technology in the smartphone. For a clearer and smooth display without any disturbances, realme 9 Pro + offered 6.4 inches Amoled Display. The phone was surely an eye stunner, especially with its slim handy look and two trendy colors Green and Sunrise Blue. 45000 mAh battery of realme 9 Pro + to give you juice for an entire day chilling. Another good aspect of the phone was its 50MP AI Triple Camera that takes great photos. The realme C35 also comes in a 8GB + 128GB storage setup which makes it perfect for storing photos, videos, games and all your favourite apps without the lag.

Capture Ramadan Moments:

realme came up with an amazing activity to engage fans during Ramadan by letting them share the Ramadan Spark Moments with family and friends along with realmeow stickers on their Instagram stories by using the hashtag #CaptureRamadanSpark and #realmePakistan also tagging the official realme account to win amazing gifts from the brand.

Gaming Competition:

realme definitely knows how to engage its fans in everything, and conducted a gaming competition with a huge prize pool for the fans. Universities from all over the country participated in the gaming competition and the final event was done in Lahore with the presence of the renowned gaming Youtuber Ducky Bhai who has been GenZ’s favorite all the time and got them really excited to meet him in person.

realme C35:

As we all know realme makes sure to bring cutting-edge technologies and innovative designs while launching a new smartphone in the Pakistani market and also maintain the user requirements throughout the year. This year realme came up with a trendy and chic smartphone in the C series which is their mid-range smartphone yet was able to uphold the vibe and position of the brand at the same time. C35 was launched with a design marvel and with its Glowing Silk Design, this phone was surely an eye-turner, especially in its Glowing Green avatar. With a current price tag of PKR 38,999/-, the realme C35 was a unique all-rounder that packs a punch both inside and outside. With a Unisoc T616 Octa-Core processor, it clocks a top-speed high performance delivering a 6.6-inch Ultra Smooth Display and 5,000 mAh battery to give you juice for an entire day. Another good aspect of the phone was its 50MP AI Triple Camera that takes great photos. The realme C35 also comes in a 4GB + 128GB storage setup which makes it perfect for storing photos, videos, games and all your favorite apps without the lag.

Fan Fest and Music Party:

The start of realme's 828 Fan Fest festivities has everyone on edge. This event honors realme's accomplishments for the year while also showing appreciation for and entertaining its devoted supporters. The 828 Fan Fest offered a chance to commemorate realme's quick ascent to the top as the brand that sold 100 million products the fastest the prior year.

In 2022, realme hosted its first-ever Music Party at the beach, so get ready to rock out in the sand and sun. A mix of members of the realme community, celebrities, the media, photographers, and the larger realme network were present at this event. Aside from spectacular musical performances, partygoers had the opportunity to learn more about realme's future plans, gain first access to never-before-seen realme products, and interact directly with the realme product line at experience zones.

Factory Tour:

realme was the first brand to open doors of its factory to the media and giving consumers a value-added benefit of locally assembled phones. KOLs from different sectors and niches were invited for a factory tour of realme where the phones are locally manufactured and assembled. Country Director, realme ‘Syed Mashood Hassan’ gave a factory tour and a briefing session to the KOLs by telling them how the devices are assembled in the realme factory and later entertained them by arranging a fun balling game in Uptown LA followed by a small dinner.

Mega Azadi Ride:

realme collaborated with Critical Mass Lahore to plan the first-ever bicycle marathon on Pakistan's Independence Day in an effort to innovate within its community. Over 500 bikers from all over Lahore took part in the morning bike ride known as the Mega Azadi Ride.

Grand Sales:

The realme Super Brand Day Sale is the last present for realme fans to enjoy during the 828 Fan Fest festivities this year. Fans of realme received special discounts and offer on the company's smartphones and AIoTs during this event. The amazing discounts 11.11 and 12.12 launched on a number of e-commerce sites, including Daraz and AlfaMall.

realme 9 4G:

realme’s most-latest smartphone offering in 2022 was the realme 9 4G which came out in the price tag of just PKR 54,999/- only. As the most recent entrant into the realme 9 series, the realme 9 4G was a complete all-rounder that attracted users nationwide with its high-quality features. realme’s latest tech marvel opened up a new era of easy usage, challenging users to use it for comfortable and nonstop work to improve their own performance and the world around them. The mid-range photography star came equipped with a 108MP AI Triple Ultra-clear camera and a first-in-segment Samsung HM6 Sensor, empowering you to confidently capture the moment with All-Day Clarity.

The realme 9 4G also had an incredible aesthetic owing to its desert-inspired Holographic Ripple Design. However, the realme 9 4G doesn’t just let itself be defined by its aesthetics. The tech democratizer’s latest release was built for an amazing performance with a host of exciting features.

The realme 9 4G’s camera module was incredibly high-end. The new smartphone featured an incredibly detail-oriented 108MP ProLight camera which provided users a highly smooth and crisp photography experience for both professional and personal use. realme also pulled out all the stops with its new realme 9 Series, announcing a partnership with Sajal Aly, a major star in Pakistani film and television, as the brand ambassador. realme is a brand that is just as passionate about working with the leaders of tomorrow as Sajal Aly is.

New Year Party:

realme's consumers are never disappointed when it comes to festivities. By delivering the joy of this spectacular New Year to its followers and customers, it keeps its promise to be hip and young. The celebration included a number of musical and cultural acts, a New Year's countdown, and an amazing firework show to cap the year. realme goods were also handed to the attendees. A star-studded actual New Year's Party with performances by Asim Azhar, Shamoon Ismail, and Kaifi Khalil was hosted by the Gen-Z technology giant for all of its admirers.

realme has been at the forefront of bringing cutting-edge features, technologies, and experiences that are pioneering in the tech industry since its inception. This year has been a major breakthrough for the brand in terms of sales, brand image technology and the latest innovations while making user requirements the priority. realme has set its name quite high in the top tech brands of the Pakistani market and has a long way to go further in next upcoming years.

Infinix brings huge year end discounts to celebrate the New Year!

     

Infinix the no. 1 smartphone selling brand of Pakistan has announced amazing discounts for its beloved customers on purchasing devices from the official store at Packages Mall in Lahore. The special discounts will be offered from December 29th 2022 to January 1st, 2023. Fans can get exclusive cash discounts by purchasing and get a chance to enter in a lucky draw to win additional prizes by scanning a QR Code at official store.

Here's the link to win discount codes in real time: https://test.2023-share-your-new-year-wishes.infinixmobility.com/

Infinix fans can also send additional greetings to their loved ones and can win amazing gifts for them through entering in the lucky draw at Infinix official store.

Talking about this offer the CEO Infinix, Mr. Joe Hu said: “Infinix has always been at the forefront to engage its fans and customers through such amazing discount offers. The main goal of Infinix is to build a strong bond with its beloved Pakistani customers by coming up with some exciting deals this new year.”

By entering the lucky draw fans can win special gifts like Infinix Hot 12, Infinix TWS XE 20 and up to 3500 rupees discount to buy any smartphone or accessory from Infinix through the QR code.

Through this amazing announcement Infinix aims to fulfil the fans wish-list and to enhance the accessibility of Infinix products for its customers by giving some spectacular discounts at the Official Store, Packages Mall.  

LAUNCH OF BOP E-BUSINESS QARZA SCHEME

                                                  

The Bank of Punjab (BOP) held the launch Ceremony of BOP e-Business Qarza for SMEs today at BOP’s Head office, in Lahore. BOP e-Business Qarza is an End to End (E2E) Digital Lending Program for Existing BOP customers. Via this digital product, BOP aims to offer a Revolving Collateral Free credit facility up to Rs. 3,500,000/- to its customers. This program is based on Artificial Intelligence (AI) and decision is made on the basis of a Digital Scorecard. This program is in line with the State Bank of Pakistan’s (SBP) vision to use relevant cash flow estimation techniques and other proxies to assess repayment capacity of SME Borrowers. This unique proposition is an addition to our SME Products Suite, which has not only set new industry standards but is also expected to help our small enterprises to meet their immediate financial needs without any hassle. 

Mr. Zafar Masud, President & CEO of BOP emphasized that the banking industry should come forward with products focusing on ease of finance for SMEs who usually suffer a lot on this front. He added that such initiatives would help lead towards socio economic uplift of SMEs particularly our small enterprises. He also said that BOP has recently won the PBA’s prestigious award for “The Best Bank for Small and Medium Businesses” which is a result of our bank’s overall SME strategy and effort towards Financial Inclusion by way of efficient utilization of modern day tools.  He appreciated the team for their efforts and making BOP a lead bank in offering such Digital Program. He also added that BOP fully committed and shall actively contribute towards achievement of the desired results. 

Other senior members of management were also present on the occasion and extended their heartiest congratulations to the Team on achieving this important milestone.

CBD Punjab Pays Tribute to Quaid E Azam On His 146th Birth Anniversary.

      

                                            

Punjab Central Business District Development Authority (PCBDDA), also known as Central Business District (CBD Punjab), has paid a creative tribute to the founder of Pakistan, Quaid E Azam Muhammad Ali Jinnah on his 146th birth anniversary by installing a portrait of Quaid E Azam 50 ft above the ground level. 

The portrait is installed at the CBD Punjab project site in Lahore.

CEO of PCBDDA, Mr. Imran Amin has said that “We are working hard to make Pakistan a welfare and economic state as per Quaid’s vision. This is a small token of homage to the efforts of Quaid E Azam for this nation. We will keep our flag weaving high”. 

This portrait also reflects the commitment of CBD Punjab to bringing Pakistan to the highest level of development and will make Pakistan a great economic welfare state.

CBD Punjab Value Added Rainwater Harvesting Tank In Kalma Chowk Remodeling Project.

   

Punjab Central Business District Development Authority (PCBDDA), also known as Central Business District (CBD Punjab), has planned to build a Rainwater Harvesting Tank at Saint Marry Park Lahore. This initiative is a valuable addition to the authority’s existing project of CBD Punjab Boulevard and Kalma Chowk Underpass Remodeling.

During a briefing session about the project Executive Director Technical PCBDDA, Mr. Riaz Hussain said, “The existing water storage tank at Kalma Chowk Underpass, is insufficient for catering an additional estimated 14 cusec rainwater from the two new barrels. The authority has planned to build a storage tank with a capacity of storing 300,000 gallons of water at Saint Marry Park, Lahore. This water will be filtered and reused in various ways, especially for irrigation of parks and horticulture”. He further added that the rainwater storage tank will have a huge positive impact on the environment as it will control water wastage, soil erosion, water pollution and will reduce inherent flooding issues. 

The water storage tank will give an adequate supply of water in case of any emergency and will be a major source of regaining groundwater level. CBD Punjab has already acquired the NOC for the construction of the water storage tank from the Parks And Horticulture Authority (PHA) Lahore, costing an amount of Rs 30.8 Million. According to the NOC, PHA will build new green belts after the completion of CBD Punjab Boulevard and Kalma Chowk Underpass Remodeling. Rainwater Harvesting Storage Tank follows CBD Punjab’s eco-friendly initiatives as the authority has a progressive strategy to save the environment and make Punjab clean and green.

Beaconhouse Organizes Quiz Competition - 'Ubhartay Sitaray’

     

Beaconhouse, Pakistan’s largest network of private educational institutions organized a quiz competition titled ‘Ubhartay Sitaray’ at the Walton Campus. The quiz was based on the general knowledge curriculum for Classes I and II in accordance with the 'National Curriculum of Pakistan’. 

It is the first time that Beaconhouse has added an additional school subject in Urdu, which addresses key concepts from General Science, Social Sciences and Ethics. This competition was designed to provide students with an opportunity to showcase their newly-learned skills and celebrate their Urdu language competency.

Chief Guest, Prof. Dr. Taimur Rehman from LUMS along with Principal Beaconhouse Walton Campus Miss. Tehmina Lodhi, students, parents and teachers attended the competition. Four teams from Lahore, Rawalpindi, Multan and Islamabad reached the final round. Lahore Model Town G17 campus team won the competition.

The quiz competition was based on an innovative interdisciplinary approach that combined the subjects of Urdu language and General Knowledge. Such competitions allow students to get a deeper understanding of concepts and learn better ways to express them. 

Beaconhouse has always emphasized the importance of the Urdu language and has invested heavily in teacher development as well as in developing high quality material for use by teachers.

Haniya Minhas creates history for Pakistan by qualifying for semi-finals at Orange Bowl

                                                    

Haniya Minhas becomes one of the most skilled players after qualifying for semi-finals at the Orange Bowl Tennis Championship. This comes as a pride and milestone victory for Pakistan and BARD Foundation to witness Haniya at her best in one of the most challenging international tournaments. Haniya’s training and sports activities have been supported by the ‘Bilquis & Abdul Razak Dawood' (BARD) Foundation, since she was only 9 years of age.

Prior to securing her spot in the semi-finals at Orange Bowl, over 2000 players participated at Eddie Herr Junior Championship where Haniya Minhas secured a bronze for Pakistan among 90 countries. Haniya joined IMG for training on 22 August 2022 that was followed by a continuous series of remarkable successes at Little Mo International Championship in New York, USA, USTA National under 14 Tennis Championship in Florida, L5 Under 16 National Tennis Championship in the United States, Under 14 National Tennis Championships in Coral Springs, Florida and USTA Under 16 Girls National Championship Final in Florida, USA.

Expressing her delight on successive remarkable performances in the most challenging tournaments, Haniya said, “These series of successes have filled me with gratitude and even higher passion to continue playing to the best of my abilities.”

Mehreen Dawood – Pakistan’s leading philanthropist and founder of the BARD Foundation, appreciated Haniya’s success, saying that: “It is a great honour for Pakistan and the BARD Foundation that such a breakthrough had been made by a Pakistani girl. Haniya’s triumph will prove to be an inspiration for other players, especially young girls, and serve as a motivating factor for upcoming players.”

The long-term vision and mission of the BARD Foundation is to support the development of talented, young Pakistanis, in any profession, sport, or other fields of endeavor. It sponsors the best performing youngsters, to fulfill their dreams and prove their mettle.

Bidding Farewell to 2022, realme Fans Gather at the Annual realme New Year Party

          

realme - the tech democratizer celebrated a star-studded New Year Party where Gen-Z came in droves.

If a brand knows how to bid farewell to 2022 on a high note, it has to be realme. The Gen-Z technology powerhouse brought together all its fans for a star-studded realme New Year Party featuring performances by Asim Azhar, Shamoon Ismail, Kaifi Khalil, Arshmaan Naeem, Bol Jani and others. Set in the picturesque cityscape of Karachi, the party was attended by more than 2,000 people.

realme takes pride in its journey and deeply values its fans as the real assets that the brand has gathered over time. The realme Family, as it is often called, is engaged throughout the year with product campaigns and brand campaigns like the realme Music Party, realme Azadi Cycling Ride, realme Fan Fest and the realme New Year Party, culminating the year on a mesmerizing note.

While this year was especially tough on the smartphone industry, realme took a leap forward by staying true to its essense of Dare to Leap - and energized its fans in Karachi - a city that never sleeps. People have come to recognize realme New Year Party as an annual gathering of the realme Community amalgamated with headline music acts by leading performers.

As realme completes five years in Pakistan, it has not only become the fastest growing smartphone brand in the country but is also ferociously loved by its fans - a sentiment that is equally reciprocated by the brand in full form.

With 2023 fast approaching, realme wishes to activate its fanbase with many hotly anticipated launches such as the realme C33 and realme 10 Series. Until then, the bond between the brand and its family grows ever stronger.     

Pakistan Exports 120,000 Locally Manufactured Mobile Phones

         

The export ceremony of locally manufactured mobile phones by PTA Authorization holder: Inovi Telecom was held at PTA headquarters today. The ceremony was held to mark Inovi Telecom’s achievement of exporting one hundred and twenty thousand (120,000) “Manufactured in Pakistan” mobile phones of SEGO brand to United Arab Emirates for African markets.

The ceremony was attended by Member (Finance) PTA, Mr. Muhammad Naveed; Member (Compliance & Enforcement) PTA, Dr. Khawar Siddique Khokhar and senior officers of PTA. CEO Inovi Telecom, Mr. Zeeshan Mian Noor was also in attendance.

Inovi Telecom is the first company to export locally manufactured mobile phones of a large quantity outside Pakistan. CEO Inovi Telecom thanked and appreciated PTA for the active support and taking measures to help bolster the mobile industry. Moreover, both PTA Members also extended their continued support for the development of a mobile device manufacturing ecosystem in Pakistan.

Inovi Telecom Pvt. Ltd was issued Mobile Device Manufacturing Authorization on 9th April, 2021 in accordance with the PTA mobile device manufacturing regulation 2021.

CBD Punjab is A Flagship Project For The Infrastructure And Economic Development Of Punjab.

         

Punjab Central Business District Development Authority (PCBDDA), has registered Pakistan’s first business district Central business District (CBD Punjab), as a flagship project on the development landscape of Punjab. CBD Punjab is a business hub that has emerged as an economic bone for the province of Punjab.

To upgrade the infrastructure of Lahore, the authority has started construction of CBD Punjab Boulevard and Kalma Chowk Underpass remodeling for a cost of Rs 4.2 billion. In order to complete the project on time out of a total of 2000 retaining piles, 1200 retaining piles have been completed in a very short period of time which is a great milestone. CEO of CBD Punjab, Mr. Imran Amin is personally overseeing the progress of the CBD Punjab Boulevard and Kalma Chowk underpass remodeling project and is spending more time with the technical team on-site and directed the employees of the authority to complete the project by February 2023, so that the residents of Lahore, can get relief from the temporary problems they are facing due to constructions works.

Executive Director Technical, of CBD Punjab, Mr.Riaz Hussain has said, that “The authority has allocated a budget of approx. Rs 11 billion for development works, along with the completion of retaining piles on the Kalma Chowk Underpass remodeling project, the construction of the parking plaza at the CBD Punjab project site is also in full swing. The pouring of the parking plaza roof has been completed today, almost 430 cubic meters (m3) of concrete has been poured into the roof of the parking plaza. As directed by our CEO Mr. Imran Amin to ensure the uninterrupted flow of traffic, we have expedited the construction work to the maximum”.

A comprehensive alternative traffic plan for the complete closure of Kalma Chowk underpass is being prepared which will be communicated to the public soon. The CBD Punjab administration is committed to completing the 365-meter-long underpass before the stipulated time for the convenience of the people.

Public sector finance profession grapples with multiple challenges

       

 ACCA’s Public Sector Conference looks at the challenges facing thepublic sector and suggests ways forward to transform the sector

 

The public sector needs to respond to multiple global challenges to create a safe, sustainable, and prosperous future that works for all.

 

ACCA’s virtual public sector conference explored the challenges and the solutions that face public sector financial professionals as they work towards transforming the public sector. Such a task would be a challenge at any time but it is made significantly harder by a combination of war, high rates of inflation and a pressing climate challenge.

 

Accountancy is at the centre of public sector transformation. Finance professionals need the rightskills to improve financial management and drive policy and spending decisions. New thinking in the public sector has never been more important and the conference heard about ACCA’s recently published guides on professionalising the public sector, launched with IFAC on 18 November 2022, and green budgeting. Both strong examples of the new thinking required.

 

The conference also heard aboutthe unenviable choices facing finance leaders in the public sector. In the opening keynote Public Purse Prioritisation -public finance during a cost of living crisisVladyslawRashkovan, alternate executive director at the International Monetary Fund and former deputy governor of the National Bank of Ukraine, illustrated how tough spending choices were in a war zone, with trade offs between funding weapons or protecting citizens. He said: ‘Many hard choices exist over budget allocation. While slogans like build back better are great, winter is coming, and people cannot live on the streets. So, for donors and government the hard reality may bring unpleasant tradeoffs between the speed and quality of reconstructing of places where people are housed.’

 

Vladyslav added that there is a high and increasing demand for finance specialists to help rebuild Ukraine in multiple sectors. In the conference session, he set out 12 points that finance professionals should be addressing in war and post-war situations. 

 

Sustainability reporting and assurance are evolving rapidly and will play an increasingly prominent role in the public sector. The conference looked at the International Public Sector Accounting Standards Board’s recent consultation aimed at developing overarching guidance on sustainability, with a fruitful discussion between Auditors General on how to provide effective assurance on future sustainability reporting in the public sector.

 

ACCA president Joseph Owolabi said: ‘ACCA’s 24,000 public sector members make an extraordinary difference to the lives of so many, playing a key role in the delivery of public services and setting the regulatory environment to meet societies’ global challenges.

 

‘This conference – which comes at a crucial time for the public sector and looks at so many important topics – is a chance for them to reflect on the transformation they need to help deliver.’

 

Commenting on the conference, ACCA’s head of Pakistan, Assad Hameed Khan says: ‘It’sheartening to see senior public sector finance leaders,working at different levels in differentcountries,reflecting onthe future challenges, opportunities and the key future skills required to succeed. Public financial management reforms in Pakistan, of which ACCA continues to be part, have gained momentum both in terms of existing and future public financial management systems as well as human capital development and capacity building.’

 

To watchany of the conference sessions on-demand go here to the virtual conference site.

Five Reasons why you should Buy TCL XL Collection TV

        

In the current era of technology, TCL is one of the leading television manufacturers in the world. They have been awarded more than 5,000 awards in more than 200 countries around the world for their excellence in product quality and design. TCL has catered to the entertainment niche for people of all ages, be it families in their TV lounges or gamers in their competitions. 

 

In addition to providing top-quality products, TCL XL Collection TV is designed for big-screen entertainment and offers an impressive 75 inches of screen real estate with four times more pixels than standard HD TVs! The latest series of televisions are engineered with 4K HDR 10+ and Dolby Vision IQ high dynamic range (HDR) technology to deliver exceptional picture performance with vivid color contrast and brightness levels that exceed those of traditional LCD TVs while supporting all HDR formats including Dolby Vision™ technology from Netflix® or VUDU® UHD content from Google Play™ Movies & TV and more!

This might be one of the best reasons why you should invest in this latest TV model by TCL that comes with 4K resolution and up to a 120Hz refresh rate, so it can deliver crisp images on your large television set while keeping motion blur at bay.

 

There are few important considerations while making your mind to buy a LED TV. 

 

Screen size: If you want a truly cinematic experience, you'll need to step up to 4K resolution. Higher resolutions will make the picture sharper, but it'll also cost you more money (and possibly even a bigger TV).

Display technology: LED-LCD TVs are still one of the most common types available today—they use LED backlighting combined with LCD panels instead of OLED ones—but they're being steadily replaced by newer technologies like QLEDs (QLED stands for Quantum Dot Light Emitting Diode) and MiniLEDs (which use micrometer-sized LED lights that allow them to eliminate the backlight and color filters used in LCD LED displays for a thinner design). These newer displays offer higher brightness levels than their predecessors while maintaining an impressive color gamut coverage that allows them to produce deeper blacks without compromising on detail or vibrancy overall. 

Contrast ratio: This one's pretty easy -the higher the contrast ratio, the better your picture will look. The contrast ratio measures the difference between the darkest and brightest parts of your picture at 10,000,000: 1 top. The higher your contrast ratio, the better.

Screen resolution: Resolution determines how sharp everything appears on your TV; as it climbs, so does image quality. 720p is good enough for most people who aren't too worried about pixelated edges and fine details, but 1080p offers noticeably better clarity. TCL TVs are equipped with a steady 4K and 8K screen that can guarantee an amazing viewing experience.

Refresh rate: This is another biggie because it determines how smooth your picture looks. Panel refresh rates range from 60Hz to 144Hz VRR, with higher numbers representing faster refresh rates and better performance.

 

TCL LEDs have been highly recommended for people who are looking out for overwhelming entertainment along with exciting and fun experiences. This is your chance to get your hands on the most reliable and equipped LEDs now available at TCL stores.

Descon aims for greener pastures with the launch of its agricultural division

       

 

Descon, one of Pakistan’s leading conglomerates, has officially announced its intentions to diversify in to agriculture by setting up adivision called Descon Agri Businesses (DAB). This new venture seeks to innovate and improve upon the existing farm productivity and agriculture value-chain, helping provide the nation with nutritious produces and sustained economic growth.

Over the decades, Descon has led numerous large-scale projects in Construction, Power-generation, Oil-Refining, Chemicals and other diverse economic-sectors, in Pakistan and abroad. Its entry in to the agriculture sector is not entirely without expertise, as the company acquired shareholding in two innovative agriculture-based enterprises – ‘Vital Agri Nutrient’ (VAN) and ‘Vital Green’ (VG) at the start of this year.

VAN is a manufacturer of specialty fertilizers, soil amendments and bio-fertilizers working with farmers and corporate customers to deliver value-added farming solutions. VG provides access to credit, quality-inputs, actionable knowledge, digital tools and market outreach for farmers.

Other initiatives by Descon in this sector include the construction of a state-of-the-art fruit, vegetables, spices and herbs dehydration facility to provide high quality dried products for local and export markets, and a Himalayan Wellness Company, operational since 2019, exporting Himalayan pink salt and high-quality raw honey to the far east and other markets.

“Our entry into this sector seeks to disrupt agriculture value chains through innovative farming techniques, high-quality produce and greater support to the local farmer community.  Our long-term goal is to deliver a sustainable agriculture business, unlocking economic opportunities for the local communities and our partners along the way,” said Descon Vice-Chairman, Faisal Dawood.

Utilizing its expertise in technology and by building potential synergies with agritech companies, Descon seeks to enable a sustainable future in farming leading to an increase in food-security, healthy-living and enrichment of local communities. 

 

PCBDDA and FIEDMC Discuss New Bilateral Business Ties for Economic Boost of Punjab.

    

 

Punjab Central Business District Development Authority (PCBDDA), also known as Central Business District (CBD Punjab) and Faisalabad Industrial Estate Development & Management Company (FIEDMC) discussed establishing new bilateral business ties and exploring the spirit of opportunities in terms of domestic and foreign investments in Faisalabad in a formal meeting, held at CBD Punjab House.

The meeting was attended by the CEO, of PCBDDA, Mr. Imran Amin. Chairman FIEDMC, Mr. Waseem Afzal, General Manager FIEDMC, Mr. Rana Muhammad Yousaf, COO PCBDDA, Brigadier (R) Mansoor Janjua, Executive Director Commercial PCBDDA, Mr. Mohammed Omer, Executive Director Technical PCBDDA, Mr. Riaz Hussain, Executive Director Legal PCBDDA, Mr. Bilal Khokhar, other directorate heads and senior officials of PCBDDA and FIEDMC.

During the meeting, the massive investment potential in Faisalabad was highlighted. Chairman FIEDMC, praised the development initiatives convened by CBD Punjab, which have completely changed the development landscape of the province. During the meeting investment potential and new avenues in textile, industries, aviation, auto parts, sports, modern urbanization and other development avenues were brought to light. 

While expressing his views Mr. Imran Amin, CEO of PCBDDA, said that “CBD Punjab is committed for playing a vital role in increasing the economic growth of Pakistan by aligning new business avenues for people across the Punjab Province. With FIEDMC, we examined ideas based on various business modules. I would want to welcome other authorities to come out with business ideas that can play a crucial part in improving the development and economic viewpoint of the province of Punjab".

Chairman FIEDMC, Mr. Waseem Afzal said that “CBD Punjab, has all the capabilities to become an economic engine of the province. I foresee our mutual projects as a multi-billion-dollar projects, business avenues presented by the authority have great potential to attract lucrative investment for the development of Punjab. To utilize the maximum potential of other economic zones in Punjab, we have to establish the concept of CBDs across the province. We will fine-tune the business modules discussed to give a new direction to the economic development of the province.

The meeting was concluded with a note that all the possible potential investment opportunities should be utilized to the maximum for the economic development of Punjab and all the concerned departments and authorities should dynamically take part in exploring new business avenues to accelerate the economic pace of the province.

Empowering a Better Future with New Technologies and Virtuous Innovation at OPPO INNO DAY 2022

   

OPPO today held its annual technology event, OPPO INNO DAY 2022, in an online format streamed live. Themed ‘Empowering a Better Future’, the event showcased OPPO’s determination to enrich its four Smart Initiatives in smart entertainment, smart productivity, smart health, and smart learning to deliver more innovation for good and build an inclusive and more positive future for all. 

 

 

Enjoy a smarter life with OHealth H1, MariSilicon Y and Air Glass 2

 

As part of its four Smart Initiatives, OPPO has invested a significant amount of resources in developing its smart health technology. Not only did OPPO establish the OPPO Health Lab in 2021 to develop proactive approaches to help users build healthy lifestyles, this year OPPO also created a new smart healthcare sub-brand, OHealth.

 

During INNO DAY 2022, OPPO unveiled the first product under its OHealth brand, the OHealth H1 family health monitor. The OHealth H1 combines six health data monitoring functions intended for family use into a single device, including measurement of blood oxygen, ECG, heart and lung auscultation, heart rate, body temperature and sleep tracking. Through high-precision sensors and industry-leading health algorithms, the OHealth H1 will help users take better care of the health of the entire family. Unlike the industrial designs of traditional medical equipment, the OHealth H1 is a super-light device that weighs just 95g and features aesthetic rounded edges and a concentric oval design. This makes it easy for users to take the OHealth H1 with them anywhere, helping them to integrate regular health measurements into their daily routines. 

 

The OHealth H1 sets the stage for OPPO’s ambition to build a bridge to better healthcare, offering smart, professional, and convenient healthcare solutions to users, hospitals, and clinics.

The OHealth H1

 

Following the first self-developed dedicated imaging NPU, MariSilicon X, OPPO unveiled the second member of the MariSilicon family — the all-new MariSilicon Y Bluetooth audio SoC at the event. One of the first SoC to use the most advanced N6RF process technology, MariSilicon Y introduces a brand-new, self-developed Pro Bluetooth Pack that increases the Bluetooth bandwidth by a massive 50% compared with the highest spec Bluetooth SoCs on the market. Equipped with the exclusive URLC codec technology and a dedicated NPU with up to 590 GOPS of on-device computing power, MariSilicon Y can transmit an unprecedented 24-bit/192kHz ultra-clear lossless audio through Bluetooth for the first time ever, providing users with all the benefits of wireless connectivity with the same audio quality as a wired connection while opening up new possibilities in spatial audio experiences. Empowered by MariSilicon Y, users can enjoy top digital audio quality through wireless Bluetooth earbuds and headphones. 

 

OPPO's second self-developed MariSilicon Y Bluetooth audio SoC

 

During the event, OPPO also demoed its latest Assisted Reality glass — OPPO Air Glass 2. Weighing only approximately 38g, OPPO Air Glass 2 features a super-lightweight, robust design that includes the world's first resin SRG-diffractive waveguide lens developed by OPPO. These lenses will support vision correction and further customization, making them almost indistinguishable from regular glasses. OPPO Air Glass 2 will be able to make phone calls, conduct real-time translation, provide location-based navigation, convert voice into text for people with hearing impairments, and provide many more smart experiences. The new glasses are intended to demonstrate all-new possibilities in human-machine interaction and showcase OPPO's technological exploration of its four Smart Initiatives.

 

OPPO Air Glass 2

 

 

Empowering a better future through Virtuous Innovation

 

 “When facing the type of challenges that the technology industry is currently coming up against, we believe that the only way forward is to continue innovating and breaking new boundaries,” said Pete Lau, Senior Vice President and Chief Product Officer at OPPO. “Under our brand proposition of ‘Inspiration Ahead’, OPPO will continue to bring users superior products and technology that build smarter lives for all. We will also work with more partners to empower a better future through Virtuous Innovation, creating more possibilities in smart connected experiences.”

 

Over the years, OPPO has continued to build up its own technology ecosystem by joining hands with global partners to create an open, inclusive, and thriving community. More than 300,000 developers and 700,000 creators have distributed their products and services through OPPO’s Open Platforms. OPPO has also strengthened communication and supported global developers and programmers through the OPPO ColorOS Hackathon. 

 

In May this year, OPPO launched the OPPO Research Institute Innovation Accelerator to seek more solutions in accessible technology and digital health together with technology professionals and entrepreneurs. In late August, OPPO announced the top 10 proposals selected from among 536 entries from 39 countries and regions. The ten teams were each awarded a grant of approximately USD $46,000 along with opportunities for investment, technological support, commercial partnerships, and global promotion. OPPO shares a common belief with all teams in using the power of technology to improve lives and will continue to drive innovation for good.

 

By pushing the boundaries of technology through its belief in Virtuous Innovation, OPPO continues to open up new possibilities in smart connected experiences through technologies like the OHealth H1, Marisilicon Y, and Air Glass 2. OPPO is committed to openness and inclusiveness, inspiring greater collaboration, innovation, and possibilities to empower a better life. 

Infinix Launches ZERO 5G 2023 Smartphone with Powerful Performance and Storage Upgrades

        

Infinix announced the ZERO 5G 2023 smartphone with powerful performance upgrades and massive storage capabilities. The new smartphone leads in its price segment with a MediaTek Dimensity 1080 5G Power Monster Processor chipset and plenty of storage with 256GB and up to 13GB RAM for uninterrupted use and gaming experiences.

“Infinix brings new value to smartphones encompassing breakthrough experiences with the enhanced features consumers need most, all at an accessible price,” said Manfred Hong, Senior Product Director of Infinix. “Packed with impressive performance and storage capabilities, efficient battery life, beautiful, curved design, smooth display and ultra-resolution cameras, the new ZERO 5G 2023 puts power in the hands of consumers.”

Experience Speeds of the Future

The ZERO 5G 2023 allows users to experience new horizons when it comes to speeds and performance as one of the first phones in the market to employ the MediaTek Dimensity 1080 6nm 5G chipset. The Dimensity 1080's octa-core CPU features two Arm Cortex-A78 processors clocked up to 2.6GHz for exceptional performance, rapid App response, and smoother gaming experience. Boasting a 10% overall performance upgrade and 8% CPU upgrade compared to its predecessor ^[1], this smartphone provides breakthrough updates and enhanced reliability in the features most integral to user experience. Whether downloading files, browsing, streaming, or gaming, speeds are met with greater efficiency. This is achieved through its smart network allocation and Clever 5G mode, which automatically maintains lower power consumption by aggregating with surrounding 4G networks and Wi-Fi to increase network bandwidth.

The ZERO 5G 2023 provides ample storage with an up to 13GB RAM (8GB plus 5GB Extended RAM) and RAM to ROM integration, improving processing speeds and accelerating performances.  This combination offers the maximum storage possible at an affordable price point.  

 

Leading Display Design – Intelligent Immersion

The ZERO 5G 2023 incorporates a massive 6.78” FHD immersive display with bold color enhancement with peak brightness of 500 nits. A 240Hz sample rate and 120Hz super fluid refresh rate work together to create dynamic visuals by intelligently switching based on unique scenarios, perfect for hardcore gameplay. Users can take advantage of differing screen rate options (60 vs 120 Hz and an Auto-Switch Refresh Rate Mode). Switching between zooming and browsing with extreme smoothness, users can reduce the power consumption of their screen by switching between the refresh rate options, based on the activity they are focused on, allowing the battery life to last longer. The Auto-Switch Refresh Rate mode completes this action for the user, so whether they are surfing the internet or zooming in on their favorite photos, the smartphone intelligently swaps between refresh rates to suit each action.

Balanced with its Uni-Curve design, the ZERO 5G 2023 is an eye-catching smartphone with smooth graphics for the ultimate experience. The classic Uni-Curve design is inspired by the previous ZERO 5G generation, emphasizing the new devices’ ode to the classics.  The Infinix design team was inspired by the G2 curvature continuous standards based on luxury sports cars. By adding elegance to the pure, sleek frame and geometric lines, the rationality of technology is brought to life by the unique curvature.

Capturing Life’s Greatest Moments

Infinix equipped the ZERO 5G 2023 with a 50MP AI camera, 2MP depth camera, and 2MP micro camera. Additionally, color enhancement features deliver vibrant high quality photos whether users are photographing landscapes, buildings or portraits. Low light shots are no problem for the ZERO 5G 2023 thanks to Super Night Mode and Night Filter features for sharp images maintaining details at night with filters for every occasion. In addition to still shots, the smartphone also offers a Film Mode to make video editing simpler and more efficient so users can create professional-grade cinematography in the palm of their hand. With Auto Scene Detection capabilities, the ZERO 5G 2023 generates fuller colors automatically for shooting portraits or landscapes with enhanced color and vibrancy. The ZERO 5G 2023 utilizes 960 fps slow motion technology to achieve professional-grade slowdowns for interesting video capturing. Users can turn a hazy day into blue skies with just a few clicks with the ZERO 5G 2023 Sky Remap editing feature.

Additional Key Features

·         5000mAh battery: A 5000MmAh battery with 33W safe Fast Charge technology keeps users powered throughout the day.

·         XOS 12: The ZERO 5G 2023 showcases a brand new user interface to make imagination tangible by pairing bold design with simplicity in usage.

·         Erdal Engine 3.0: With its smart network allocation, the ZERO 5G 2023 uses Erdal Engine 3.0 intelligence to allocate the active applications to the foreground when experiencing weak signal environments to cut down on congestion in limited network settings.

·         Hi-Res Certified Audio: Exceptional audio experience proven by the Hi-Res professional certification as the ZERO 5G 2023 meets its specific speaker and headphone performance parameters.

·         AI Gallery: The new version of AI Gallery is fully adjustable with experience optimization and an image algorithm refresh.

 

Pricing and Availability

The ZERO 5G 2023 comes in three colors: Pearly White, Coral Orange and Submariner Black. It will cost around $239 and is available in Pearly White, Coral Orange and Submariner Black. Prices and availability for the ZERO 5G 2023 will vary based on region. ZERO 5G 2023 is expected to launch in Pakistan soon.

 

For more information, visit: www.infinixmobility.com/smartphone/zero-5g-2023

 

Media Contacts:

Haider.naqai@infinixmobility.com

CEO CBD Punjab Imran Amin Directs To Work 24 Hours On CBD Punjab Boulevard And Kalma Chowk Remodeling Project Site.

  Imran Amin CEO of Punjab Central Business District Development Authority (PCBDDA), also known as Central Business District (CBD Punjab), has directed the official contractor National Logistic Cell (NLC) of Kalma Chowk Remodeling project to work 24 hours on the project. The project developed at a cost of Rs 4.2 billion has completed 1000 retaining piles out of 2000 total retaining piles within a period of one month.

According to the CBD Punjab spokesperson the authority is utilizing all the resources to the maximum to complete the project ahead of the schedule as per directed by the CEO, for the convenience of the public. The shifting process is in progress to move electrical and telecommunication instruments at Ali Zaib Road. A comprehensive traffic plan will be communicated to the public in collaboration with the City Traffic Police Lahore before the Kalma Chowk underpass is completely closed. We are fully aware that there is traffic pressure in the vicinity and alternate routes are given to overcome it.

During his visit to the project site CTO Lahore, Dr. Asad Malhi said, that due to the construction work, there is an influx of traffic on Kalma Chowk and its adjacent roads, especially during peak hours, but there is no complete traffic jam reported. Alternative routes have been provided for daily commuters. CBD Punjab has initiated this project to solve the problem of traffic congestion permanently. We apologize to the public for the temporary inconvenience. CBD Punjab management and City Traffic Police, Lahore have requested the citizens to use alternative routes while traveling in Kalma Chowk and its adjoining areas so that they can avoid inconvenience.

Imran Amin, the CEO, of CBD Punjab, has specially thanked and showed his profound gratitude for the continuous support of Chief Minister Punjab Chaudhry Pervez Elahi, Commissioner Lahore Mr. Amir Jan and all the stakeholders for their continuous support.

Huawei and OPPO Sign Global Patent Cross-licensing Agreement

      

 Huawei and OPPO announced the signing of a global patent cross-licensing agreement, which covers cellular standard essential patents, including 5G.

"After more than 20 years of continuous innovation, Huawei has developed multiple high-value patent portfolios in the global marketplace in domains like 5G, Wi-Fi, and audio/video codecs," said Alan Fan, Head of Huawei's Intellectual Property Department. "We are delighted to have reached a cross-licensing agreement with OPPO. The mutual recognition of intellectual property value between companies is a major step towards fostering a positive cycle of innovation and research in high-value standards: investing, receiving returns from investment, and then reinvesting. This will enable our industry to keep innovating and provide consumers with more competitive products and services."

"We are very pleased to enter into patent cross-licensing agreement with Huawei. It clearly demonstrates that the two companies recognize and greatly respect the value of each other's intellectual property. It is a win-win deal for both sides," stated Adler Feng, OPPO's Chief Intellectual Property Officer. "We will, as always, advocate for the establishment of a sustainable, healthy intellectual property ecosystem, where intellectual property licenses can be resolved through amicable negotiations and every company's patent value are highly respected."

Huawei and OPPO announced the signing of a global patent cross-licensing agreement, which covers cellular standard essential patents, including 5G.

"After more than 20 years of continuous innovation, Huawei has developed multiple high-value patent portfolios in the global marketplace in domains like 5G, Wi-Fi, and audio/video codecs," said Alan Fan, Head of Huawei's Intellectual Property Department. "We are delighted to have reached a cross-licensing agreement with OPPO. The mutual recognition of intellectual property value between companies is a major step towards fostering a positive cycle of innovation and research in high-value standards: investing, receiving returns from investment, and then reinvesting. This will enable our industry to keep innovating and provide consumers with more competitive products and services."

"We are very pleased to enter into patent cross-licensing agreement with Huawei. It clearly demonstrates that the two companies recognize and greatly respect the value of each other's intellectual property. It is a win-win deal for both sides," stated Adler Feng, OPPO's Chief Intellectual Property Officer. "We will, as always, advocate for the establishment of a sustainable, healthy intellectual property ecosystem, where intellectual property licenses can be resolved through amicable negotiations and every company's patent value are highly respected."